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Have you ever gone to a mall or large shopping center and felt overwhelmed at how many stores there were?Did you wonder which direction to go first? Should you go left…or right?
It was probably quite scary…and frustrating. That’s the way I was when I first started out in Internet Marketing. Although I am somewhat of a “techie” and could build a halfway decent web page, beyond that I just couldn’t wrap my head around how to get people to visit my sites. The truth is that with 15 years of in-the-trenches direct response marketing experience I knew how to market…I just couldn’t figure out how to find the right people to market to. I could submit articles, leave forum posts, use Google adwords, classifieds…and many, many other methods of getting traffic. But with overwhelm comes confusion, and with confusion comes a lack of action. If you look to the left of this post, you’ll probably notice the graphic of the big red arrow that says…YOU ARE HERE! I intentionally chose this graphic because in most malls or shopping centers there are strategically posted maps showing all of the different stores in the mall. But this information is useless, without knowing where you are. That’s why the maps always contain a red dot or arrow that tells people where they are. The words YOU ARE HERE give people a perspective of where they are in relation to all of the stores they want to visit. My mission with this blog, my newsletter and the reports, audios and videos I will be providing is to help take the confusion, overwhelm and fear out of making money online – and to make it fun and exciting instead. As you think about the YOU ARE HERE graphic for a moment, remember this. You are no different than anyone else when it comes to building their business. Even the biggest gurus out there started without a list, without a following and without any sort of guarantee they would succeed. In future posts I will provide you with tips and insights to getting past any fear you may have about building an online business and will also share many of the marketing strategies I have learned over the past 15 years helping my clients and the companies I have worked with to successfully sell their products and services. I hope you’ll join me for the ride. I promise that not only will it be fun…it WILL be worth your time.
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